I'm an AI Product Leader & Strategist based in Amsterdam. My approach is grounded in fast, value-focused experiments that solve real problems. I believe in using AI strategically, only where it genuinely adds value and drives results.
I am used to entering complex situations, listening first, and then cutting through noise so leaders can see the few decisions that really matter for the roadmap.
My diverse background in effective communication (Linguistics), technology (AI), and strategy (Business), trained me to see (cross) opportunities where others don't and translate solutions so that everybody is onboard towards the same mission.
In past roles I often became the “go-to” person when stakeholders disagreed, because I stay calm, make trade-offs explicit, and help the group reach a decision they can stand behind. I also care a lot about people development: I naturally support colleagues who want to grow in their careers and I like to share tools and ways of working that make teams more confident and independent.

Replaced a manual screening process with a scalable and fast web experience. The result? ~89% of users enjoyed the new flow, while 150x faster screening led to operational costs dropping significantly. Simple, intuitive design drove massive behavioral change.
Redesigned a sign up flow and integrated a partner API to eliminate unnecessary friction. The outcome was clear: ~2× conversion rates across the funnel. Proof that removing obstacles is often more powerful than adding features.
Trained ~700 colleagues and integrated developer assist tools that transformed how teams shipped features. Delivery time on repetitive tasks improved by ~80%, freeing engineers to focus on high-impact work. Scalable enablement unlocks exponential productivity.
My strengths lie in bridging strategy, technology, and execution by turning ambiguous problems into clear outcomes. I thrive at the intersection of design thinking, technical depth, and cross-functional leadership.
Discovery, problem framing, KPI trees, OKRs, and decision cadence. I build clarity from complexity, aligning teams around the metrics that matter most.
LLMs, text analytics, evaluation frameworks, and responsible rollout strategies. I apply AI where it delivers real value, not just because it's trendy.
Funnel diagnostics, conversion optimization, and rigorous experimentation. Data-driven decisions that improve user experience and business outcomes simultaneously.
Workflow simplification, service design, and developer acceleration. I eliminate bottlenecks and build systems that scale efficiently.
Stakeholder alignment, narrative communication, coaching, and mentoring. I create environments where teams do their best work and grow their careers.
Results of past projects speak louder than buzzwords. Here's what focused execution and smart strategy deliver:
From 12min for a screening call to 1min of notes check
Processing time reduction from 14 to 12 days
On Mobile App (iOS/Android)
Support volume reduction
Sign up funnel optimization
Communication efficiency gain
From targeted emails
Enablement at scale delivered
Time saved on repetitive operations
Within 1st year as PM in SaaS
These outcomes reflect relentless focus on removing friction, empowering teams, and measuring what matters. When strategy, execution, and expertise align, the results compound quickly.
Top 1% Mentor in Product on ADPList for two months in a row.
Interested in learning more about my experience, background, and approach? Or do you want to expand your network with a like-minded professional?
Reach out!
Whether you're hiring, seeking mentorship, or exploring collaboration opportunities, I'd love to hear from you. Let's build something meaningful together.
Gabriele Catanese